Website Research
- It loads like a video game
- Pop up guiding viewer to purchase tickets
- Animated content
- Pulsating logo , shimmering water
- Rhino Run interactive game
- Guide to cast, crew and characters of the movie
- plot synopsis
- 360 degree interactive treehouse with activity for the viewer
- stills gallery
- official trailer
- lip sync tie in with Gun's N Roses song
- Social Media bar
- Social Media Bar
- Link to get tickets
- pop up trailer
- Cast section
- information about the filmmakers
- information about the story
- Two trailers
- List of nominations and ratings - rotten tomatoes percentage etc
- formal approach
- theatrical premiere date
- about/description of the film
- information on where you can watch it & purchase tickets
- Social media links- Facebook, Twitter & Instagram
- Cast
- Awards listed
- Use of hashtag (social media tactic)
- A unique social media bar that's presented in style of film
- Videos
- About / Synopsis
- Featured content
- Gallery
- Posters
- Related movies ( way to promote other 20th Century Fox content)
- Page dedicated to show off awards film received
- Social updates (linked with twitter account)
- Link to youtube (Maze Runner, The Post only)
- Graphic logo loading screen
- Pop-up trailer
- About
- Cast & Crew
- Video
- Partners ( collaborators link- sponsored content, producers etc.)
- Get Ticket Page (link to purchase ticket)
- Social Media bar
- Film trailer (playing in background)
- Social Media Bar
- Hashtag (social media strategy used to get film trending)
- Website is action packed due to constant trailer playing, which could potentially work to make the movie seem like the fast-paced action thriller it's selling itself to be.
- Tagline - 'LIVES ARE ON THE LINE' seems very similar to many Liam Neeson action flicks which could be so that the audience know what they are going into.
- interactive menu (very fast paced as videos playing for the background of each section makes it seem very action packed but also hard to focus on as it slightly bewildering.
- Homepage (basically the trailer playing and link to menu)
- Story (very basic synopsis - very hard to concentrate on due to constantly moving text auto-scrolling and the fast paced background-tailer playing)
- Cast with stills of actors and their names with character names underneath_
- Video section with the final trailer
- Gallery which seemed to only have two stills before it sent me back to the homepage
- (very difficult to navigate site , but it works in selling rudimentary basis of what film is about )
No comments:
Post a Comment